Two publicists of the agency Thinkpoteito have created the Butipà, the Catalan sandwich with the purpose of replacing other elaborated products of fast food type hamburgers of the McDonald's or the hotdogs
They tell that like the Americans have the fast food on that we have commented, the Italians have the pizza and the turks the kebab, it was necessary to create a traditional autochthonous snack food, in this case it has been Catalunya who has thought about it and to do it they have used a typical Catalan product, the butifarra.
The bread of the Butipà. Jordi Pallarès, baker craftsman of Solsona (Lleida), has created a special bread for the Catalan fast food, is a species(kind) of coca that can double sandwich to hold her in plan, we go as a hot dog.
The baker makes clear that a merger is " between the Italian bread, the Catalan coca and the bread of every day ", is elaborated by a long fermentation and providing to the bread the characteristics with this one, aroma, digestibility, flavor, better conservation …
They tell that like the Americans have the fast food on that we have commented, the Italians have the pizza and the turks the kebab, it was necessary to create a traditional autochthonous snack food, in this case it has been Catalunya who has thought about it and to do it they have used a typical Catalan product, the butifarra.
The bread of the Butipà. Jordi Pallarès, baker craftsman of Solsona (Lleida), has created a special bread for the Catalan fast food, is a species(kind) of coca that can double sandwich to hold her in plan, we go as a hot dog.
The baker makes clear that a merger is " between the Italian bread, the Catalan coca and the bread of every day ", is elaborated by a long fermentation and providing to the bread the characteristics with this one, aroma, digestibility, flavor, better conservation …
Mª Carmen Santos Fernández SR2U
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